VIDISHA GOEL
- +91-8890299900
- vidishagoel14@gmail.com
- Jaipur, Rajasthan, 302016, India
Profile
Results-driven professional with 6+ years of experience in building and maintaining relationships with senior IT and software executives, generating and qualifying leads for multi-million-dollar M&A opportunities, and driving measurable business growth. Skilled in CRM management, data analysis, email marketing, lead qualification, and multi-channel campaigns (LinkedIn, email, calls, WhatsApp) to penetrate new markets and expand the global footprint. Adept at conducting in-depth research to identify high-potential companies and decision-makers, optimizing lead databases, and enhancing outreach strategies. Experienced in partnering with executive teams, cultivating long-term relationships with founders and investors, and driving participation in M&A workshops by providing strategic insights on valuation, investment, and acquisition processes. Committed to delivering ROI through tailored solutions, strategic engagement, and customer-focused execution in dynamic, fast-paced environments.
|
|
|
Employment History
-
Business Development Specialist , Corum Group Ltd., USA
-
February, 2025 - Present
-
- Achieved and exceeded lead generation and meeting-booking targets, directly contributing to Corum’s global M&A deal pipeline.
- Leveraged CRM platforms (Zoho, Sales Nav, Dynamics 365) to track engagement, streamline workflows, and improve conversion rates.
- Collaborated with analysts and dealmakers to align outreach with active mandates, ensuring high-quality executive introductions.
- Conducted market intelligence and competitor analysis to provide strategic insights for acquisition target identification.
- Expanded outreach across North America, EMEA, and APAC regions, strengthening the company’s business network.
- Trained and mentored junior team members on prospecting, outreach, and CRM best practices to boost team performance.
- Recognized by leadership for consistently surpassing KPIs and securing meetings with C-level executives in the IT and software sector.
-
Lead Generation Specialist , Outbound Pharma, USA
-
June, 2024 - January, 2025
-
- Researched pharmaceutical and life sciences market trends to identify client needs and generate targeted lead lists using tools like LinkedIn Sales Navigator and Apollo.io.
- Designed and executed personalized outreach campaigns via email, social media, and events, addressing industry-specific challenges to enhance engagement.
- Built and maintained relationships with R&D heads, procurement managers, and other key stakeholders while managing CRM systems to track and nurture leads efficiently.
- Collaborated with cross-functional teams to align lead-generation strategies, optimize business processes, and drive improvements.
- Conducted competitive analysis to understand market positioning and refine outreach strategies for higher conversion rates.
- Leveraged data analytics tools to assess lead-generation campaign performance and continuously refined strategies for better engagement.
- Engaged with industry forums, webinars, and conferences to identify potential leads and expand the client network.
- Developed marketing collateral, including presentations and case studies, to support outreach and client engagement efforts.
- Established long-term partnerships by understanding client pain points and delivering customized solutions aligned with their goals.
- Maintained consistent follow-ups to nurture leads and drive engagement while ensuring excellent customer service.
-
Account Manager , Xpertage, Gurugram
-
February, 2023 - March, 2024
-
- Managed vendor relationships and onboarding processes, negotiating contracts to ensure favorable terms for the company.
- Utilized office productivity software like MS Office Suite (Word, Excel, PowerPoint, Outlook) and collaboration platforms such as Slack or Microsoft Teams.
- Collected, organized, and analyzed data while ensuring accuracy and integrity.
- Collaborated with departments, customers, and partners to achieve objectives and ensured on-time payments by coordinating with finance teams.
- Resolved vendor-related issues promptly and professionally to maintain high satisfaction and trust.
- Monitored vendor performance and compliance with contractual obligations, ensuring alignment with company policies and standards.
- Conducted periodic vendor evaluations to identify areas for improvement and foster stronger partnerships.
- Streamlined procurement processes to improve efficiency and reduce turnaround times for vendor onboarding and payments.
- Prepared detailed reports on vendor activities, payment histories, and performance metrics for management review.
- Negotiated discounts and optimized payment terms to enhance cost savings and cash flow management.
-
Senior Executive Lead Generation , 2coms Consulting, Kolkata
-
June, 2022 - February, 2023
-
- Identified and qualified leads across staffing, edtech, IT, and healthcare sectors, leveraging expertise in CRM management and market research for targeted outreach.
- Provided operational support by streamlining workflows and enhancing administrative tasks, including scheduling, document management, and data entry.
- Demonstrated strong customer service skills, addressing client inquiries, ensuring satisfaction, and utilizing exceptional communication and negotiation abilities to build client relationships.
- Gained hands-on experience in lead generation and client engagement strategies.
- Developed and implemented lead generation strategies, utilizing various channels such as social media, email marketing, and networking events.
- Analyzed market trends and competitor activities to identify new opportunities and refine targeting strategies for effective lead acquisition.
- Collaborated with sales and marketing teams to create compelling value propositions and promotional materials that resonate with potential clients..
- Conducted regular follow-ups with potential leads to nurture relationships and convert prospects into clients, ensuring a personalized approach..
-
Outreach Manager , SiteRecon, Noida
-
December, 2020 - May, 2022
-
- Created and maintained relationships with clients, partners, and stakeholders while providing excellent customer service by promptly addressing inquiries and concerns.
- Analyzed data and metrics related to outreach efforts and business operations to identify trends, opportunities, and areas for improvement.
- Collaborated with cross-functional teams to achieve common objectives, emphasizing the ability to analyze business processes and data to drive improvements.
- Developed and implemented outreach strategies to increase brand awareness and engagement within target markets.
- Conducted market research to identify potential partners and clients, aligning outreach efforts with business goals.
- Organized and facilitated workshops, webinars, and events to promote products and services and enhance community engagement.
- Managed social media campaigns and online outreach initiatives to expand the organization’s digital footprint.
-
Digital Marketing Executive , Govisory Services Pvt, Ltd., Udaipur
-
September, 2019 - December, 2020
-
- Led online marketing campaigns, boosting clients’ online presence through social media, email, SEO, SEM, and PPC.
- Produced and modified web and social media content using WordPress and Canva while coordinating with internal and external teams to align marketing goals.
- Analyzed and reported on the performance of digital marketing campaigns using analytics tools like Google Analytics to optimize strategies.
- Developed and managed content calendars to ensure timely and relevant postings across all digital channels.
- Conducted keyword research and implemented on-page SEO strategies to enhance organic search visibility and improve website rankings.
-
Lead Generation Associate , Fusion Business Solutions, Udaipur
-
May, 2019 - August, 2019
-
- Drove successful lead generation campaigns through digital marketing, cold outreach, and networking.
- Utilized CRM software and data analysis tools to identify and qualify potential leads, enhancing sales opportunities.
- Built and nurtured relationships with prospective clients through exceptional communication and interpersonal skills, contributing to revenue growth.
Education
-
Master degree in Business Administration
-
Institute of Management Technology, Ghaziabad, 2024 - 2026
-
Bachelor degree in Commerce
-
Banasthali Vidhyapeeth, Jaipur, 2016 - 2019
Languages
-
English
-
Hindi
Skills
-
CRM Tools: Zoho, Close.io, Apollo.io, Microsoft Dynamics 365
-
Lead Sourcing Tools: LinkedIn Sales Navigator, Apollo.io, ZoomInfo, Lusha
-
Communication Platforms: Slack, Microsoft Teams, Zoom
-
Email Campaign Tools: Zoho Campaigns, Apollo.io, Mail Merge, Mailchimp
Licenses & Certifications
-
Diploma In Dietetics, Health & Nutrition
-
VLCC Institute of Beauty & Nutrition
2021-2023
Basic Details
- Gender
- Female
- Date of Birth
- 1997-12-13
- Relationship
- Single